YEAR 2009 CLIENT Ubisoft AGENCY Büro Divine
In 2009, Ubisoft asked us to develop a Facebook application that supports the buzz around „Assassin‘s Creed: Brotherhood“.
The idea was simple: One of the game‘s main objectives is to surprise and you’re your unaware victims. So we took this principle and adapted it to the Facebook environment. We developed an app that lets players „kill” their friends using disguised links on Facebook.
I developed the concept, pitched it to the client, developed the UX architecture and the copy.